Your WHY
Your real “WHY” is never the money.
It’s about who YOU really are.
- Ninety percent of new businesses fail the first year.
- And 90% of the rest fail in the next 4 years.
- THAT is tough.
You’re excited. You start. A thousand things go wrong. You want to quit a thousand times.
Most people just quit. You need a strong enough reason to do it.
Then if WHAT you’re doing doesn’t work, you’ll figure out some other way. But if you’re at all wishy-washy, you’re a goner.
Your driving factor must be WAY more than money.
A new business is always a risk. People risk to avoid pain, or to achieve pleasure.
Answering these questions may help you find your “WHY”.
- What does your family mean to you?
- What do you want for your own personal growth?
- What you want to accomplish in your lifetime?
- What scares you to death?
- What would it mean to you to help others change their lives?
- What really excites you in life?
- What REALLY makes you angry about your life?
- What would you like to give the people you love most?
- What really, really gets you emotional?
What motivates you to get up off the couch?
What gets you to turn the TV off?
What would motivate you to call someone who has asked for information on your business?
So my question is, “How motivated are you?”
A nailed “WHY” can save your life.
Learn to develop your WHY: Download your copy here
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Tag Tennis – my Why
I profoundly believe that
- the physical and social benefits of tennis should be available to all to dip into when they feel like it;
- that we are all born playing tennis and do not need to be taught – just given the opportunity to play.
- I am in the unique position of having experienced the tennis industry from all angles and I have the time and ability to create this business.
- No-one else is going to do this, so I have to.
Hi Soeren,
thanks for sharing this awesome information with us. Knowing my personal, deep rooted “Why” helped me to realign myself in my business without losing momentum. Have a blessed day and take care.
To a prosperous life
Oliver